“Dirt Can’t Hide.” We all know the phrase and we know it refers to Tide, the number-one selling laundry detergent.
Tide’s story began in the 1930s with Procter & Gamble scientist David Byerly, who was determined to develop the world’s first heavy-duty laundry detergent under Project X. After seven years of experimenting Project X was shut down. This did not stop Byerly, who continued working on the project in secret for 14 years until one day he cracked it – a soap that didn’t just wash, it could clean all the stains of the day. When Procter & Gamble saw the power and possibilities of Product X, they immediately knew they needed to get it into consumers’ hands bringing what became known as Tide to market in under two years.
Tide officially became available in 1946 and was an overnight sensation. Coined the “washday miracle,” Tide, along with the invention of washing machines, drastically changed the way households did laundry. By reducing the manual labor required to do laundry, it freed up hours from household chores. This innovation allowed women, who were primarily responsible for laundry, to be able to hold jobs outside the home. By 1949, Tide was the leading laundry detergent in the U.S. and has continued to hold this position to this day.
In the 1980s as life was getting busier and dual-income households were on the rise, consumers were looking for a more convenient and reliable laundry detergent solution. In 1984 Tide launched Tide liquid – a new form of laundry detergent with twice the cleaning power as other liquid laundry detergents available on the market in order to get a superior clean every time. Tide liquid laundry detergent bottles were recyclable from the very start.
In 2018, Americans bought $1.7 billion worth of Tide products, more than all other detergents combined.
Now, get started on your laundry.
How about some quick math for a Thursday? An unspayed female cat, her mate, and their offspring producing an average of 2.8 surviving kittens per litter at a rate of two litters per year would produce how many cats in nine years? Come on, give me a guess before you look at the answer.
Did you guess something like maybe a 1,000 cats? Well, you’re way off. The total would be 11,606,077 cats after nine years.
I got the information from the Henry County Humane Society and they noted that they have spayed 1,264 cats in the past four years, preventing Napoleon from being overrun by a surplus of felines.
While out walking with my son, a doctor, I fell and cut my hand. Quickly realizing that the injury would require sutures, he voice-texted his nurse: “My mom has a bad cut. I’m on my way to the office to sew her up.”
His “smart” phone transcribed the last part of his message as “I am on my way to the office to sober up.”